Not A Toy released their debut album ’PRBLMS,’ which meshes bold flavors of alt-pop, hip-hop, R&B, and alternative into a unique blend, earlier this year via Fearless Records. Today, they have shared the video for the brand new song ’Simp,’ which does not appear on the album.
It’s a chill and woozy track with an abundance of syncopated beats and delightfully lazy and low-key vocal style; it’s the mid-afternoon dose of sonic serotonin that you need to get you through the rest of a long and busy day.
“We started playing ‘Simp’ live while on tour with Beauty School Dropout and the feedback from the crowd every night has been so insane we decided to drop it ASAP,” the band says. “It’s such a dance-y record, we have so much fun playing it live, and hope people have just as much fun playing it at home now. It definitely transports us to a party right when we turn it on. And luckily, we’re going to be able to make a party out of the release day since we’ll be in L.A. at the Troubadour right after it drops.”
Not A Toy is both alt-pop band and close-knit collective, all collaborating on the writing, production, multi-instrumentation, and visual elements. Best friends since high school, they cut their teeth in the punk and emo scene playing gigs across the map. Soon forming Not A Toy in 2020 and quickly signing to Fearless Records. Releasing their full-length debut ’PRBLMS’ in July, the album emerged during trying times for the band. With the group stating: “We were all at these different but similar crossroads in our lives, with so much uncertainty ahead, we decided to embrace those ‘PRBLMS’ and make them into something beautiful.”